Delegating Dirty Work: Blame Shifting and the Boundary of the Firm (Draft coming soon)
Abstract
Why do firms outsource customer-facing activities to agents with weaker incentives to protect customer relationships? We show that delegation provides an offsetting benefit: blame shifting. We exploit a quasi-random setting at an online consumer lender that randomly assigns delinquent borrowers to in-house and third-party debt collectors, who differ systematically in collection harshness as measured by their propensity to call borrowers' social contacts. Social-contact calling raises short-run debt recovery in both sectors, but only in-house calling deters borrowers, disproportionately high-credit-quality borrowers, from returning to the lender after repaying. Outsourcing therefore preserves the recovery benefit of aggressive conduct while insulating the firm from its relationship cost.